by Bridget Behe | Apr 21, 2020 | Business Strategy, Retail, Season 3
This week, Bridget talks about how hard retailers are working to conduct contactless (online, pick-up, or delivery) sales. Consider revising hours of operation, bundling products and services, beginning the online/phone conversation about how the new shopping reality...
by Bridget Behe | Apr 14, 2020 | Consumer, Retail, Season 3
Bridget invited Dr. Patricia Huddleston (Professor of Retailing at Michigan State University) back to discuss some of the changes made (and to be made) as a result of the corona-virus pandemic. Bridget and Pat talk about what changes are happening now, what the...
by Bridget Behe | Mar 17, 2020 | Consumer, Retail, Season 3
One of my dearest friends and colleague, Dr. Patricia Huddleston, is back on the podcast this week. This is one of her favorite sayings and I thought it would make a good podcast as businesses get ready for spring. Pat is a Professor of Retailing in the Departments of...
by Bridget Behe | Feb 11, 2020 | Consumer, Retail, Season 3
Your customer see “new” colors every spring and fall. Pantone (link) is most often the company that influences choices in fashion, fabric, and communications. This week, Bridget shares some ideas for retailers and growers to capitalize on the exposure to...
by Bridget Behe | Feb 4, 2020 | Business Strategy, Retail, Season 3
Bridget continues her podcast from last week about spring preparations, but focuses on retailers this week. Pricing by container is easy for staff but communicates to our customers that it doesn’t matter what is above the soil line. Putting benefits on signs...
by Bridget Behe | Aug 20, 2019 | Other great podcasts, Retail, Season 2, Uncategorized
With over 70% of Americans owning a pet, many retailers are becoming more pet friendly and 90% of them are treated like family members. It’s the emotional connection to pets that makes Americans spend more than $22 billion on our furry (feathered, and scaled)...