by Bridget Behe | Jun 23, 2020 | Environment, Season 3
It’s National Pollinator Week so connect with your customers on the many ways pollinators are important to the ecosystem and our dining tables. Pollinators are as diverse as our garden should be so encourage planting diverse species as well as flowers from...
by Bridget Behe | Jun 12, 2020 | Business Strategy, Management, Pricing, Season 3
Many plant retailers experienced an unprecedented spike in sales with the COVID-19 shelter in place orders in effect throughout the country. With that surge in demand, it makes planning for the 2021 season a bit more challenging. This week on the podcast, Bridget...
by Bridget Behe | Jun 11, 2020 | Consumer, Edibles, Retail, Season 3
Dr. Ariana Torres and Bridget continue their discussion of their latest marketing paper on melons. They discuss more from the marketing melon paper including three types of product attributes: search, experience, and credence attributes. All three types of product...
