by Bridget Behe | Jan 21, 2020 | Business Strategy, Management, Season 3
Many businesses are starting to hire (back) employees for the busy spring sales season. This week, Bridget discusses four key things every employee should know. What are the company’s vision and mission? Why the business is in business is key to understanding...
by Bridget Behe | Jan 14, 2020 | Management, Season 3
With 2020 being an election year, Bridget and Charlie discuss the economic influence on politics. While not being pegged as a ‘red’ or ‘blue’ economist, Dr. Charlie Hall (sometimes referred to as Professor Silver Lining) continues his...
by Bridget Behe | Jan 7, 2020 | Business Strategy, Management, Season 3
New month, new year, new decade! And, we start the year off with our 100th Episode at the start of Season 3. Bridget’s guest is the same as her first guest when she started the podcast: Dr. Charlie Hall of Texas A&M University. Charlie and Bridget talk about...
by Bridget Behe | Oct 8, 2019 | Business Strategy, Management, Season 2
In today’s business climate, being a local business can gain you customers. But often horticultural firms aren’t very good at telling their story. This week, Bridget focuses on four ways to tell the story about the business that will resonate with...
by Bridget Behe | Oct 1, 2019 | Consumer, Management, Season 2
Understanding how the product life cycle (explained in episode 38) and product adoption (explained in episode 39 last week) work together can help every business with product management and customer targeting. This week, Bridget puts those two curves together to show...
by Bridget Behe | Sep 24, 2019 | Consumer, Management, Season 2
Ever wonder who buys a product first (or last)? The product adoption curve helps us understand who buys a product (or adopts a technology) first, second, third, and so forth. This information is so helpful to understanding the market, who is risk tolerant, and what...
