by Bridget Behe | Feb 10, 2021 | Employee, Management, Season 4
Want to keep better employees longer? Cultivate a culture of training. One of the first things cut from budgets is often training. Yet, successful businesses know the secrets to cultivating a culture where training is essential. Training must be regular, but...
by Bridget Behe | Dec 17, 2020 | Management, Other great podcasts, Season 3
Most of us are eager to put 2020 behind us and turn the page to a new calendar year. Before we do, Bridget talks about some important lessons we probably learned in 2020 that should shape what we do moving forward into a new year for our businesses. Bridget discusses...
by Bridget Behe | Jun 12, 2020 | Business Strategy, Management, Pricing, Season 3
Many plant retailers experienced an unprecedented spike in sales with the COVID-19 shelter in place orders in effect throughout the country. With that surge in demand, it makes planning for the 2021 season a bit more challenging. This week on the podcast, Bridget...
by Bridget Behe | Mar 3, 2020 | Business Strategy, Management, Other great podcasts, Season 3, Uncategorized
Did you watch the Super Bowl commercials? I sure did! One in particular caught my attention: Michelob’s 6 for 6pack (here is a link in case you missed it: https://www.youtube.com/watch?v=ANarZ_113Xc ). Dr. Trey Malone is back with his doctoral student, Aaron...
by Bridget Behe | Mar 2, 2020 | Management, Pricing, Season 3, Uncategorized
Considering raising prices this spring? Bridget talks about some key considerations to make before you raise prices. The break-even point is the number of units that need to be sold before profits are generated. Another consideration is pricing by container. But what...
by Bridget Behe | Feb 18, 2020 | Business Strategy, Management, Season 3
Trey Malone is back across the microphone from Bridget this week to discuss new product testing. Why aren’t more new products tested? Maybe it’s selection bias (If I like it, everyone else will). Watch Shark Tank and you can tell quickly which products...