by Bridget Behe | Sep 17, 2019 | Business Strategy, Pricing, Season 2
Products, like insects or diseases, go through predictable stages or phases. Understanding where your key products are in their life cycle can help you more strategically price products. It can also help you understand when it’s time to eliminate a product....
by Bridget Behe | Aug 27, 2019 | Business Strategy, Management, Season 2
Bridget has Charlie Hall return as a guest to discuss the MBA-like management & leadership program he and several others developed called EAGLE (Executive AGricultural LEadership Program). It is all focused on nursery and greenhouse management topics. Starting...
by Bridget Behe | Aug 6, 2019 | Business Strategy, Management, Season 2
Dr. Charlie Hall is back across the microphone with Bridget to finish their discussion on Your Market Metrics. Using income statements and balance sheets is critical to the success of every business. This week, Charlie and Bridget continue their conversation of his...
by Bridget Behe | Jul 30, 2019 | Business Strategy, Management, Season 2, Uncategorized
Bridget has returning guest Dr. Charlie Hall. Financial metrics are important to the success of every business. Since many firms are squeamish about calculating those metrics, Charlie and colleagues developed a solution: secure, subscription-based website where firms...
by Bridget Behe | Jul 2, 2019 | Business Strategy, Marketing Your Professionalism, Season 2
Bridget is back with Trey Malone to discuss a talk he recently presented at Creighton University. When you realize you don’t know as much as you think you know, you might decide to reflect before acting. What doesn’t a sophomore know? Listen and learn how...
by Bridget Behe | Jun 18, 2019 | Business Strategy, Management, Season 2
So many horticultural businesses are doing a great job at reducing their inputs, especially water, energy, and conventional pest management inputs. Why aren’t we better at telling our sustainability story? This week, Bridget discusses the importance of sharing...