by Bridget Behe | Mar 24, 2020 | Business Strategy, Consumer, Season 3
We are all operating (?) in a turbulent environment, finding our way through COVID 19. This week, Bridget and Trey (from a safe, social distance) discuss past pandemics (Spanish Flu of 1918) and share some thoughts on how to consider operations now and in the near...
by Bridget Behe | Mar 3, 2020 | Business Strategy, Management, Other great podcasts, Season 3, Uncategorized
Did you watch the Super Bowl commercials? I sure did! One in particular caught my attention: Michelob’s 6 for 6pack (here is a link in case you missed it: https://www.youtube.com/watch?v=ANarZ_113Xc ). Dr. Trey Malone is back with his doctoral student, Aaron...
by Bridget Behe | Feb 18, 2020 | Business Strategy, Management, Season 3
Trey Malone is back across the microphone from Bridget this week to discuss new product testing. Why aren’t more new products tested? Maybe it’s selection bias (If I like it, everyone else will). Watch Shark Tank and you can tell quickly which products...
by Bridget Behe | Feb 4, 2020 | Business Strategy, Retail, Season 3
Bridget continues her podcast from last week about spring preparations, but focuses on retailers this week. Pricing by container is easy for staff but communicates to our customers that it doesn’t matter what is above the soil line. Putting benefits on signs...
by Bridget Behe | Jan 28, 2020 | Business Strategy, Season 3
Spring is coming (but not soon enough to Michigan)! Many businesses throughout the country are getting geared up for the busy spring season. This week, Bridget discusses 5 things every business (wholesale, grower, retailer) should do to get ready for spring....
by Bridget Behe | Jan 21, 2020 | Business Strategy, Management, Season 3
Many businesses are starting to hire (back) employees for the busy spring sales season. This week, Bridget discusses four key things every employee should know. What are the company’s vision and mission? Why the business is in business is key to understanding...
