by Bridget Behe | Nov 9, 2021 | Business Strategy, Pricing, Season 4
Bridget has Ag Economist Dr. Charlie Hall return to the podcast this week to talk about inflation and price increases. Inflation increases have been in the news a lot lately. Why is a 13% price increase the “magic” number for 2022? Listen to learn more...
by Bridget Behe | Nov 2, 2021 | Business Strategy, Consumer, Retail, Season 4
It all started with an email with the subject line, “Shouldn’t we charge what consumers are willing to pay?” and I was immediately intrigued. A few emails later and he agreed to be my guest on the podcast. Mark Javier founded Plants Without Borders to help connect...
by Bridget Behe | Oct 26, 2021 | Business Strategy, Consumer, Retail, Season 4
A great example of a field study was orchestrated by Joe Perlaky, Executive Director for the Maumee Valley Growers (Ohio). This week, Bridget and Joe discuss the findings of their 2021 study. Purchases were made many times in 5-7 seconds and most often by women....
by Bridget Behe | Oct 19, 2021 | Business Strategy, Consumer, Season 4
Bridget has Joe Perlaky, Executive Director for the Maumee Valley Growers (Ohio), as a guest this week. He orchestrated a great example of a field study earlier this spring. Growers, wholesalers, and retailers can benefit from what Joe and his grower/retailers did and...
by Bridget Behe | Sep 28, 2021 | Business Strategy, Retail, Season 4
Dr. Patricia Huddleston is back on the show this week to talk about sales projections for the upcoming holiday season and what it might mean to retailers and shoppers. She says the projections are already out, earlier than in previous years especially because shoppers...
by Bridget Behe | Aug 31, 2021 | Business Strategy, Marketing Your Professionalism, Other great podcasts, Season 4
Women in horticulture. We are numerous. Yet, is there (still) a problem? And the answer is YES! Adding to their ongoing series on Women in Horticulture, AmericanHort along with with luncheon sponsor Syngenta hosted a keynote by Leslie Halleck and panel of women at a...
