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Social Media During COVID-19 and Online Sales Episode 126 (Season 3)

by Bridget Behe | Nov 24, 2020 | Season 3, Social Media

This week, Ariana Torres and Bridget continue their discussion about social media changes and challenges during the pandemic. Their conversation moves to selling online and some considerations for spring 2021. Keeping a good supply of images of products (and services,...

Social Media Changes and Challenges: Episode 125 (Season 3)

by Bridget Behe | Nov 17, 2020 | Season 3, Social Media

The COVID-19 Pandemic has changed many things, including our use of social media. This week, Bridget and Dr. Ariana Torres (Assistant Professor at Purdue University) discuss the changes and challenges of social media for this winter and next spring. How will you...

Marketing Fresh-Cut Christmas Trees This Year: Episode 124 (Season 3)

by Bridget Behe | Nov 10, 2020 | Consumer, Retail, Season 3

Shopping for fresh-cut Christmas trees will be a bit different (like so many other things) this year. This week, Bridget discusses some considerations for any fresh-cut tree retailer to consider. Think about making shopping safe, both for people who want to come and...

Know and Grow Your Product Portfolio: Episode 122 (Season 3)

by Bridget Behe | Nov 4, 2020 | Business Strategy, Other great podcasts, Season 3

Your product portfolio is just as important as your retirement portfolio. The Boston Consulting Group was one of the first to categorize products sold as cash cows, stars, pets, or question marks. This week, Bridget talks about what makes each of those products in...

Recent Posts

  • Bee a Friend to Pollinators: Episode 189 (Season 5)
  • Three’s a Trend: Episode 188 (Season 5)
  • Edible Flowers: Episode 187 (Season 5)
  • Does Wearing Eye-tracking Glasses Change Behavior? Episode 186 (Season 5)
  • International Garden Center Congress goes to Amsterdam in 2022: Episode 185 (Season 5)

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