by Bridget Behe | Feb 18, 2020 | Business Strategy, Management, Season 3
Trey Malone is back across the microphone from Bridget this week to discuss new product testing. Why aren’t more new products tested? Maybe it’s selection bias (If I like it, everyone else will). Watch Shark Tank and you can tell quickly which products...
by Bridget Behe | Feb 11, 2020 | Consumer, Retail, Season 3
Your customer see “new” colors every spring and fall. Pantone (link) is most often the company that influences choices in fashion, fabric, and communications. This week, Bridget shares some ideas for retailers and growers to capitalize on the exposure to...
by Bridget Behe | Feb 4, 2020 | Business Strategy, Retail, Season 3
Bridget continues her podcast from last week about spring preparations, but focuses on retailers this week. Pricing by container is easy for staff but communicates to our customers that it doesn’t matter what is above the soil line. Putting benefits on signs...
